|
Why Consider Opposing Viewpoints? |
p. 11 |
|
Introduction |
p. 14 |
|
Chapter 1 What Is Corporate Social Responsibility? |
|
|
Chapter Preface |
p. 20 |
|
1 The Purpose of Social Responsibility Is Open to Debate |
p. 22 |
|
2 A Left-Wing Agenda Drives the Movement for Corporate Social Responsibility |
p. 36 |
|
3 The Corporate Social Responsibility Movement Responds to Real Demand for Increased Accountability |
p. 41 |
|
4 Corporate Social Responsibility Is an Enlightened Response to the Pressures of Globalization The Economist |
p. 46 |
|
5 Corporate Social Responsibility Should Be Driven by Consumers and Markets |
p. 54 |
|
Periodical Bibliography |
p. 61 |
|
Chapter 2 How Have Corporations Been Impacted by Environmental Concerns? |
|
|
Chapter Preface |
p. 63 |
|
1 Green Initiatives Are Not Always Good for Business or the Environment |
p. 65 |
|
2 Green Initiatives Can Make Firms More Profitable |
p. 75 |
|
3 A Credible Green Strategy Begins with Real Personal and Organizational Change |
p. 86 |
|
4 Some Companies Are Not Honest About Their Environmental Records |
p. 93 |
|
5 Climate Change Is a Problem Corporate Communications Professionals Must Address |
p. 101 |
|
Periodical Bibliography |
p. 106 |
|
Chapter 3 Do Corporations Have a Social Responsibility to Protect Human Rights? |
|
|
Chapter Preface |
p. 108 |
|
1 Corporations Have a Social Responsibility to Protect Human Rights |
p. 111 |
|
2 Only Strong Laws Can Compel Corporations to Protect Human Rights |
p. 116 |
|
3 The UN's Framework for Business and Human Rights Seeks to Fill the Governance Gap Caused by Globalization |
p. 124 |
|
4 The UN's Framework for Business and Human Rights Requires Too Much of Corporations |
p. 136 |
|
Periodical Bibliography |
p. 146 |
|
Chapter 4 What Factors Are Influencing Corporations to Behave More Responsibly? |
|
|
Chapter Preface |
p. 148 |
|
1 Voluntary Codes of Conduct May Provide Motivation for Responsible Corporate Behavior |
p. 150 |
|
2 Voluntary Codes of Conduct Will Not Make Corporations More Accountable |
p. 163 |
|
3 Some Nongovernmental Organizations Are Challenging the Rhetoric of the Corporate Social Responsibility Movement |
p. 174 |
|
4 Business Schools Should Integrate Social Responsibility Across the Curriculum |
p. 181 |
|
Periodical Bibliography |
p. 187 |
|
For Further Discussion |
p. 188 |
|
Organizations to Contact |
p. 191 |
|
Bibliography of Books |
p. 195 |
|
Index |
p. 197 |